Search Engine Optimisation Today

This course is for those who understand the basics of search engine optimisation (SEO), but who want to know more and understand what works now, not what worked yesterday. You probably have questions like:

  • “How do I get more links?”
  • “I’m redesigning my website, how will this affect my SEO?”
  • “Why does my competitor rank above me for key search terms?”
  • “What are the new tactics modern SEO is using?”

Search Engine Optimisation Today will answer all of those questions and more. It explains:

  • How to optimise your site’s internal structure to maximise PageRank
  • The elements of websites that search engines like to see
  • How to find sites that could link to yours and how to get them to do it
  • How to use social media (Web 2.0) for SEO
  • Alternative ways to use SEO to ultimately drive traffic to your site
  • Other types of SEO: local search, maps, products, reviews
  • The free and low-cost tools that can save you days of time

The course lasts for one day and costs only £199 +VAT per person – lunch is included too!

There’s a Double Discount of 12% if you book for two people, or book two different courses at the same time, only £350 +VAT per person!

Every course provides plenty of time for questions and discussions – we run interactive courses, not lectures! That way, our delegates get the most value from their time with us and we ensure that what you learn is directly relevant to your own website.

Want to know if something in particular is covered in this course? Just ask us here.